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Read our top stories on what’s trending within the SME industry.

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SME INSIDER

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MARKETING

Empower Your Staff to Transform Your Business (Part 1)

Employees are the heartbeat of a company. They determine the realisation of the company’s vision through ideas and implementation. This includes managing the ultimate paymasters — customers! Yusman Ammeran, unifi General Manager, Sales & Distribution Planning (Consumer & SME), is back to connect the dots between employee empowerment, business productivity and customer happiness.

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BRANDING

SME Branding Trends that Should Have Your Attention

We are 10 months into 2018 and two months away from the next year, and we are sure you are already wondering how to do everything better in 2019. Or what will change and how you should handle it.

BRANDING

4 Benefits of Personal Branding for Your Business...

When you hear the name ‘Steve Jobs’, the first thing that comes to mind is Apple devices or a picture of the man’s black sweater and blue denim.

BRANDING

Free and Low-Cost Branding Ideas for Malaysian SMEs

In our “Branding Your SME” theme this month, we have explored why branding matters for SMEs and branding mistakes commonly made by SME owners. We also highlighted some tips you can use to start your branding strategy.

BRANDING

Branding Not Working for You? 6 Mistakes You May Be...

In our last post, we highlighted some strategies to build and establish your SME brand. As a reminder, your brand is like your reputation as a person.

BRANDING

Ready to Build Your Brand? 3 Strategies You Can Use...

You have 20 seconds to name 10 Malaysian brands. Go! What number did you get to? We’re almost 100% sure you did not name any SME even if you got to 10. That is because many SMEs consider business branding to be a luxury. But there is a reason why you can instantly remember AirAsia, Padini or Ramly. They built their brands and have the customer base to show as a result.

BRANDING

Who Are You? Here’s Why You Must Build Your Brand

The first impression your customers have of your product or service is your brand. As the saying goes, “There is no second chance for a first impression,” and branding can make or break your business entirely.

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GENERAL

4 Financial Mistakes to Avoid (and What to Do Instead)

So, you found a problem that you can create a business solution for, you raised capital, hired a great team (or going at it by yourself) and your SME is running smoothly.

BIZ TOOLS

Fintech SMEs — 6 Businesses You Can Start Now

No matter what economic industry you are in, your business should have a financial system in place. This simple fact makes the banking and finance sector one of the biggest in the world, with many business opportunities.

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GENERAL

Siti Khadijah Apparel — Success Story of a Woman...

What’s the most excellent way to grow as an entrepreneur and succeed in your business? Well, one of the best actions you can take is to learn from people who have done it before.